The Miss AuSable River Festival Endowment program is a scholarship-focused pageant intended to empower young women ages 15-20 in Crawford County. The pageant and crowning of the new titleholder will take place on Saturday, July 27, at 11am on the Main Stage at Michigan Avenue & Peninsular in downtown Grayling during the AuSable River Festival.

Contestants will be adjudicated in various facets, including community serve & engagement, private interview, on stage presentation, and poise & presence. The court will be adjudicated by secret panels throughout the week of the AuSable River Festival and during activities with the AuSable River Canoe Marathon, in a private interview, and in an on-stage competition. Eligible contestants include young women who live, work, or go to school in Crawford County who will be between the ages of 15-20 at the time of Labor Day of 2025.

The organizing committee has developed a mission to support the growth and empowerment of young women in the area with a reminiscence to former pageant competitions that took place in Grayling, specifically Miss Grayling and Junior Miss.

We are ecstatic to announce this year's pageant will feature Miss AuSable River Festival, Junior Miss AuSable River Festival, and Little Miss AuSable River Festival programs!